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Trend Alert: Vibrant Color

By: Chérie Amour

The past two years have been the prime time for neutral tones, but as 2023 rolls into motion, we’ve found that vibrant colors are hitting the fashion scene more than ever.  From Pantone’s “Viva Magenta” to Margot Robbie’s eye-catching dress at the golden globes, the world is ready for boldness again. 

In the lingerie scene, we see many beautiful examples of bold colors coming from top brands across the globe. Here at Chérie Amour, we’ve enjoyed watching the color flooding our merchandising room. Hot pink Playful Promises, nourishing purple Dora Larsen, and eye-catching Thistle and Spire are only a few. Will you be the next to try this trend? Shop our favorite vibrant sets below:

Inspired by the fleeting glow just before sunset, the Golden Hour Collection celebrates warm romance with a timeless palette of soft whites, delicate blushes, shimmering champagnes, and dusty mauves. Each piece blends luxurious fabrics with thoughtful design, from delicate lace to flowing satin, creating lingerie that feels as beautiful as it looks. More than a trend, this collection is an invitation to slow down, embrace your femininity, and savor quiet moments of elegance and self-love.

As you get ready for back-to-school season, don't forget the quiet heroes in your top drawer: the right lingerie. From early alarms to late study sessions, your comfort and confidence start with pieces that support you without distraction. This guide spotlights wire-free bras and breathable cotton panties because all-day wear should feel like a soft hug, not a squeeze, ensuring you're ready for anything the school year throws your way.

Finding lingerie you’ll actually wear and love doesn’t have to be a guessing game. From getting the right fit to choosing fabrics that feel amazing, a few pro tips can make shopping effortless and fun. In our latest blog, our team of lingerie lovers shares five expert-approved secrets to help you pick pieces that flatter your body, suit your lifestyle, and boost your confidence; whether you’re looking for everyday staples or something a little more special.