Fleur du Mal is a luxury lingerie and ready-to-wear fashion brand known for its sensual and elegant designs. The brand was founded by Jennifer Zuccarini in 2012. Jennifer Zuccarini has a background in fashion, having previously co-founded the luxury lingerie brand Kiki de Montparnasse.
Renowned for its distinctive blend of sophistication and playfulness, Fleur du Mal has become a cult favorite. The brand's name, which translates to "flower of evil" in French, alludes to the idea of embracing both beauty and temptation. The designs often incorporate delicate fabrics such as silk and mesh, intricate lace, and thoughtful detailing that create a balance between seduction and elegance.
Fleur du Mal has gained popularity for its bold approach to fashion and its ability to blend sensuality with contemporary style. The brand's pieces have been worn by celebrities and featured in fashion publications, contributing to its visibility within the fashion industry. Shop our favorites in our curated collection.