Exemplifying her own mantra, “I have always believed there are no boundaries,” Josie Cruz Natori had crossed continents to create an international brand.
“Natori is a total concept, a way of life,” says Natori. “I just happened to start at the back door with lingerie. Now as the company grows, we grow our sensibility too, taking our concept and making it a whole world. As we say here, Natori is ‘where life meets art’.”